Sephora Smart Customer’s Experience Enhancement
In 1969, Sephora emerged as a perfume store in France. The business model of Sephora is like a superstore of makeup products. It allows women to buy all the cosmetic products under one roof to complete their entire look. When Sephora began its business, many people considered it a niche brand and avoided their purchase. […]
Etisalat’s Breakthrough Employee Engagement Recipe
The case discusses the largest telecommunication company in the United Arab Emirates (Etisalat) employee engagement strategy and operational excellence initiatives. The telecom company achieved the Innovation in Employee Engagement Award during the recent Human Resource Summit in Dubai, whereas new research discovered that 91 percent of employees are pleased to work with Etisalat and 85 […]
Hospital Operations Excellence in the UAE – A Case Study at King’s Hospital
This case focuses on the King’s Hospital’s strategic approach for operational excellence as one of the most reputable and largest educational and medical institutions with the best clinical procedures, education, and research, in the UAE. This case highlights the dynamic evolution of the healthcare sector in the UAE that have elevated the market competition through […]